Brand Identity & Guideline

Introducing Blackmores B(more), an exclusive personalised vitamin subscription service that provides customers with access to their wide range of products and customised kits. The specially designed questionnaire assists customers in selecting the most suitable products from their extensive range. The B(more) Kit comprises 28 convenient daily sachets, carefully filled with your personalised vitamins and conveniently delivered directly to your doorstep.

My mission was to develop a comprehensive brand identity that includes the creation of brand assets, guidelines, packaging design, and campaign creative to ensure a cohesive and engaging customer experience.